Begin
Strongly and End with Emotion.
When you communicate, jump in
with both feet with your first words. It’s o.k. to appear totally
sold-out to your message. Enthusiasm demands attention. Don’t worry if you
appear a little fanatical. Remember, a fanatic is only someone who
believes in something a little more strongly than you do. The reason people
respond to such passion is because much of life is so predictable and mundane.
Make them feel alive! Oh, they may think you’re a little nuts -- but that
never stopped me.
As you close your talk or write the last paragraph speak from your heart.
Tell them why this is so important to you. Tell them why this is
the right action and why you are committed to it no matter what it takes.
Let them know how you feel, why it is worth taking the risk and how things will
be better. Your passion and emotion will motivate your audience to
action.
"Good
communication is just as stimulating as black coffee, and just as hard to sleep
after." Anne Morrow Lindbergh
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