What I have learned about people and organizations...so far.

Thursday, March 10, 2011

How Can You Excel at Communication? Make it Memorable. (Part 2)

Ronald Reagan was not always effective and persuasive. Winston Churchill fainted the first time he addressed the House of Commons.  Just like you and me these 20th century icons had to learn how to assure that their audience received their message.

How Can You Excel at Communication?    
Make it Memorable.  (Part 2)
Other visual devices are also effective in helping us communicate.  An often repeated statistic states that: people remember 40% of what they hear and see, 30% of what they see, 20% of what they hear, and only 10% of what they read. (To be continued.)

(Your most important job in life is communication.  However, most messages fail to achieve their intended objective.  People walk away from conversations, meetings dismiss and groups disperse, without being impacted by the message.  Your use of these principles will govern how well your message is received.  Follow them and achieve your desired result of - message received and understood.)