Ronald Reagan was not always effective and persuasive. Winston Churchill fainted the first time he addressed the House of Commons. Just like you and me these 20th century icons had to learn how to assure that their audience received their message.
How Can You Excel at Communication?
Use Simple Language. (Part 1)
Why do we use big words? Do they make us feel smart? Do they cover-up insecurity? Whatever the reason, using complicated language to demonstrate competence is our enemy. It is a certain way to loose the audience’s attention. (To be continued.)
Use Simple Language. (Part 1)
Why do we use big words? Do they make us feel smart? Do they cover-up insecurity? Whatever the reason, using complicated language to demonstrate competence is our enemy. It is a certain way to loose the audience’s attention. (To be continued.)
(Your most important job in life is communication. However, most messages fail to achieve their intended objective. People walk away from conversations, meetings dismiss and groups disperse, without being impacted by the message. Your use of these principles will govern how well your message is received. Follow them and achieve your desired result of - message received and understood.)
