Eight Steps to Great Communication.
No matter if your audience of one or thousands, or whether your
communication is spoken or written, use these principles so that your
message is received and remembered.
- Know your audience.
- Balance what you want to say with what they
want to hear.
- Use simple language.
- Strategically decide whether to write or speak
your message.
- Share personal anecdotes and illustrations.
- Start strong and end with emotion.
- Preview, present and recap your message.
- Use word pictures or other visuals to make it
memorable.
Doing so will help achieve your desired result: message received and
understood.
"The greatest problem
with communication is we don’t listen to understand. We listen to reply." Roy
T. Bennett